Transamerica Pyramid
“Dawson’s Light” Video Clip

As the PR and advertising agency that represents the most iconic symbol in San Francisco, the Transamerica Pyramid, we receive hundreds of requests each year regarding the Pyramid. One of the few requests we were able to accommodate turned into an award-winning feature on NBC11. Andrea Bell requested a special lighting of the Pyramid’s light, which her husband helped install, on behalf of her son, Dawson, who succumbed to cancer.