Shennum Green Public Relations - SelectBuild Media Strategy
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Media Strategy
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SelectBuild
PCBC Launch

There’s no better time than the Pacific Coast Builders’ Conference to announce the launch of $3 billion residential construction company. We leveraged the company’s financial strength and integration of construction services to lay a foundation of public relations services and build a framework for national, regional and grassroots campaigns. The new brand was prominently featured in a number of magazines and their online versions, including Builder, Big Builder, ProSales Magazine, Construction Today and Concrete Construction. In all, SelectBuild received more than 140 media impressions from their announcement at PCBC. Oh…did we mention we had 45 days to launch?

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